Privacy Policy | IronRock

1. Introduction

IronRock Capital ("we," "us," "our," or "Company") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and otherwise process your personal information when you visit our website, use our services, or interact with us.

2. Information We Collect

We collect information from you in several ways:

Information You Provide Directly:

Contact information (name, email, phone number, mailing address)
Business information (company name, business type, business location)
Equipment details (type, manufacturer, model, year, serial number, condition)
Financial information (pricing, financing needs)
Account credentials and profile information
Communications with us (support inquiries, feedback)

Information Collected Automatically:

Browser type and operating system
IP address and device identifiers
Pages visited and time spent on our website
Referring/exit pages and links clicked
Cookies and similar tracking technologies
Search queries and marketplace activity

3. How We Use Your Information

We use the information we collect for:

Providing, maintaining, and improving our services and website
Processing financing applications and credit reviews
Managing vendor accounts and equipment listings
Communicating with you about your account or transactions
Sending marketing and promotional emails (with your consent)
Conducting fraud detection and preventing illegal activities
Complying with legal obligations and regulatory requirements
Analyzing usage patterns and improving user experience
Contacting you for customer service and support

4. How We Share Your Information

We may share your information in the following circumstances:

With Service Providers:

We share information with third-party service providers who assist in our operations, including payment processors, cloud hosting providers, email services, and customer support platforms.

With Lending Partners:

We may share necessary information with lending partners and financial institutions to facilitate equipment financing. These partners are bound by confidentiality agreements.

For Marketplace Transactions:

When you list equipment or engage in marketplace transactions, relevant information may be shared with other users as needed to complete the transaction.

Legal Requirements:

We may disclose information when required by law, to enforce our terms of service, or to protect the rights and safety of IronRock Capital, our users, and the public.

Business Transfers:

If IronRock Capital is involved in a merger, acquisition, bankruptcy, or sale of assets, your information may be transferred as part of that transaction.

5. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. This includes encryption, secure servers, and access controls. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

6. Your Privacy Rights

Depending on your location, you may have the following rights:

Right to access your personal information
Right to correct inaccurate information
Right to delete your personal information
Right to opt-out of marketing communications
Right to request a copy of your data in a portable format
Right to withdraw consent at any time

To exercise any of these rights, please contact us at privacy@ironrockeq.com with your request.

7. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our website. Cookies help us remember your preferences, track user behavior, and provide targeted content. You can control cookies through your browser settings, though disabling cookies may limit some functionality. We also use analytics tools to understand how users interact with our site.

8. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of external sites. We encourage you to review the privacy policies of any third-party websites before providing personal information.

9. Children's Privacy

Our services are not intended for children under 18 years of age. We do not knowingly collect personal information from children. If we become aware that a child has provided us with personal information, we will take steps to delete such information and terminate the child's account.

10. Data Retention

We retain your personal information for as long as necessary to provide our services and fulfill the purposes outlined in this Privacy Policy. Retention periods vary based on the type of information and the purposes for which we use it. You may request deletion of your data at any time, subject to legal obligations.

11. International Data Transfers

Your information may be transferred to, stored in, and processed in countries other than your country of residence. These countries may have data protection laws different from your home country. By using our services, you consent to the transfer of your information to countries outside your country of residence.

12. California Privacy Rights (CCPA)

If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA). You have the right to know what personal information is collected, used, and shared. You also have the right to delete personal information and opt-out of the sale or sharing of personal information. To exercise these rights, contact us at privacy@ironrockeq.com.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, and legal requirements. We will notify you of any material changes by posting the updated policy on our website and updating the "Last Updated" date. Your continued use of our services constitutes your acceptance of the updated Privacy Policy.

14. Contact Us

If you have questions about this Privacy Policy or our privacy practices, please contact us:

IronRock Capital

Dallas-Fort Worth, Texas

Email: privacy@ironrockeq.com

Phone: (972) 555-0100

Lending Disclaimer: IronRock Capital is not a lender and does not make credit decisions. We operate as a third-party service that connects consumers with independent lending partners. Loan approval, terms, and rates are determined solely by the lender. This privacy policy applies to all personal information collected through our services.